About Us
Founded in 2020, Researcher and Research is a quiet but thoughtful presence in the world of market and strategy research. We help businesses see clearly in complex markets, offering insights shaped by data, pattern recognition, and long-term perspective.
How We Approach Research
Not all research is the same. Methods vary, and so do intentions. At Researcher and Research, we bring together trend analysis, structured data, and strategic thinking to create research that not only informs but also guides. Our goal is simple. To deliver insights that are clear, useful, and tailored to the real questions our clients are asking.
Why Strategy Research Matters
Businesses do more than sell products. They shape how industries evolve, how resources are used, and how challenges are met. By studying how companies create value and adapt to change, we help our clients make decisions that are both practical and forward-looking.
Asking the Right Questions
We believe strategy begins with the right questions, not just the right data. Our work often explores:
- Who are your customers, really?
- What makes them stay, and what makes them leave?
- Where are trends quietly shifting?
- What does successful execution look like in your context?
When these questions are answered with care, new opportunities become visible and ready to act on.
A Quiet Commitment to Excellence
We continue to refine our methods, expand our expertise, and ask better questions. Because good research is not just about more data. It is about clarity, connection, and the courage to notice what others miss.
Our Team
Peter Lin – Co-founder and CEO
Peter brings hands-on experience in market research and strategic procurement. He previously worked as a Senior Analyst at Strategy Analytics and IHS Markit, and as an Industry Analyst at the Market Intelligence & Consulting Institute. He also served as Procurement Manager at Lenovo Taiwan.
Peter holds an MBA from the Graduate Institute of Technology Innovation and Intellectual Property Management at National Chengchi University. He has led enterprise-level custom research projects across multiple sectors.
Dr. Jane Hsu – Co-founder and Consultant
Jane brings a deep background in trend forecasting and strategic research. Before co-founding Researcher and Research, she led Taiwan market analysis at IMS Research and served as Research Director at DisplaySearch. She also worked as a Senior Industry Analyst at the Market Intelligence & Consulting Institute and has experience as a buy-side analyst.
Jane holds a Ph.D. in Technology Management from National Tsing Hua University. Her academic work has been presented at international conferences including IAMOT and SMS, and published in journals such as Technological Forecasting and Social Change.
Let’s Start a Conversation
If you’re curious about what thoughtful research might reveal for your next move, we’re here.
Every message is read with care.
Email us at hello@researcherandresearch.com